FRiENDi GROUP is establishing a pan-regional MVNO footprint and the FRiENDi GROUP team is currently working across a number of countries in the geographical focus area of the company which is the SAMEA region (South Asia, Middle East, Africa)

Friendi Group Market Presence Map

Across the region, the business model of FRiENDi GROUP is guided by the following key principles:

Establish a pan-regional MVNO business in the SAMEA region with a positioning towards local and global communities
Launch relevant additional brands in partnership with local and/or regional partners that holds unique brand on distribution assests.
Establish partnerships with mobile operators in each market that provide both the operator and FRiENDi GROUP with a commercial and financial win-win opportunity
Establish local partnerships in each market with individuals and/or companies with assets that can benefit the local FRiENDi GROUP operation
Work closely with the local telecom regulator in each country to maximize the benefits of introducing MVNOs as well as use international best practices.